Shop Local Support Small Car Tag Initiative
The Tag Program was launched in August 2020 as a way to garner statewide support for small businesses. This program encourages those with vehicles to commit to and purchase a branded car tag for $50; proceeds will then be available in the form of a $500 grant to Alabama merchants. If minimum requirements are not met, a refund of $48.75 will be available.
Last year, Hoover Councilman Casey Middlebrooks and Birmingham Councilor Darrell O'Quinn came up with this concept to support those businesses that were struggling to adapt to the impact of COVID. They brought in a Birmingham graphic artist, Chris Beagle, to design the tag and then reached out to Main Street Alabama as the program needed a non-profit with statewide reach to host the effort. All proceeds will benefit small businesses in the form of grants.
Deadline Extended Through January 31, 2022